Garuda Indonesia is in the midst of an aggressive expansion programme code named "Quantum Leap" that has already resulted in a complete top-to-toe relaunch, a massive investment in new aircraft, and accreditation with a 4-star rating for the quality of its services. A 5-star rating is sure to follow.Passenger numbers are set to reach 24 million in 2013 as the airline continues to increase traffic by 30% a year. As Garuda reaches a fleet strength of 116 aircraft over the next two years the number of flights will grow to over 400 a day serving a total of 62 domestic and international destinations.
- Colours - Majalah Garuda Indonesia
The New In-Flight Magazine COLOURS
With the airline's drive to achieve a 5-star rating the in-flight magazine had been completely redesigned and repositioned to offer each and every passenger a truly first class reading experience.
From March 2013 passengers can enjoy editorial and photographic content that grabs their attention from page one with rewarding articles of real value to a domestic and international readership.
It is available in the seat pocket on all flights and in the executive lounges. It is also sent to members of the frequent flyer programme. A separate version of the magazine is produced specifically to appeal a passengers traveling to the Middle-East.
As the national flag carrier Garuda is charged with serving and expanding the domestic route network across the whole of the Indonesian archipelago flying to 33 local destinations. With 80% of passengers flying on routes within the country the in-flight magazine offers advertisers the unique opportunity to reach and influence large numbers of local consumers as well as widening market penetration among international passengers.
In-Flight Advertising (Garuda Magazine - COLOURS)
The key benefits :
* Reaches a high volume readership of 2 million passengers a month
* Offers the opportunity to influence 1.6 million local consumers each month
* Captive readership with greater attention paid to commercial messages
* Reaches high spending consumers in the mood to buy
* Each flight offers an opportunity to engage with a new and fresh audience
* Credible alternative to other local magazine and newspapers.
Quick Facts
Annual Passenger Numbers
Year 2013/2014 = 26.0 million (est) --- increase +30%
Year 2012/2013 = 20.0 million (est) --- increase +30%
Year 2011/2012 = 15.4 million --- increase +35%
Year 2010/2011 = 12.8 million
Estimated Passengers by Destination for 2013
Domestic 19.2 million, International 4.8 million, TOTAL 24.0 million
- Colours - Majalah Garuda Indonesia
Colours Magazine is published monthly and is available in the seat pocket.
For advertisement or other information, please call :
Doremindo Agency 多乐弥印尼广告公司
+62-81399808066 / +62-8568808066 / +62-2154361493
http://www.doremindo.com
Untuk info pemasangan iklan majalah di Colours Garuda Indonesia, bisa menghubungi : Agency Iklan terpercaya
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